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Viral Matcha Spots In London

London’s matcha obsession is bigger than ever. From strawberry matchas taking over TikTok to pistachio matcha lattes all over Instagram, cafés across the city are turning green tea into the drink of the summer. Whether you’re café hopping through Soho or searching for your next iced matcha fix, here’s where to find the best viral matcha in London right now.

Viral Matcha Spots In London

Jenki

If your TikTok feed has been aggressively serving you strawberry matcha lately, there’s a good chance it came from Jenki. Their drinks are smooth, colourful and almost impossible not to photograph, but the matcha itself is genuinely good too.

The strawberry matcha is the obvious order, but the iced vanilla matcha is one of the best low-key options on the menu.

Jenki Matcha London

How Matcha

How Matcha keeps things simple in the best way. Minimal interiors, ceremonial-grade matcha and drinks that feel balanced rather than overloaded with syrups.

If you prefer cleaner flavours and less sweetness, this is probably the café you’ll come back to more than once.

How Matcha London

Sontag

Sontag is the kind of place that looks better in person than on TikTok, which says a lot. Get the iced matcha, grab a window seat, and expect to stay longer than planned.

The Covent Garden location, natural light and understated interiors make it one of the city’s coolest cafés without trying too hard.

Sontag London

Matchado

Matchado leans fully into the viral side of matcha culture, layered drinks, bright colours and seasonal specials that constantly end up online.

Expect queues on weekends, especially if a new special has just dropped.

Matchado London

Blank Street

Love it or hate it, Blank Street helped launch London’s pistachio matcha obsession. Their iced matchas are everywhere during summer, and the bright green cups are pretty hard to miss across central London

It’s an easy grab-and-go option if you want something quick between shopping, galleries or café hopping.

Blank Street Matcha

Katsute100

Katsute100 feels less like a viral café and more like a quiet break from central London chaos. Think Kyoto-inspired interiors, traditional tea service and beautifully presented matcha drinks.

If you want a calmer café stop after a busy day in Soho or Covent Garden, this is one of the best places to slow things down.

Katsute100 London

Best Matcha Combos To Try

  • Strawberry Matcha — sweet, creamy and still London’s most viral matcha order right now.
  • Pistachio Matcha — nutty, smooth and perfect if you prefer richer iced drinks.
  • Coconut Matcha — lighter, tropical and made for summer café runs.
  • Iced Vanilla Matcha — simple, classic and easy to drink even if you’re new to matcha.
  • Mango Matcha — fruity, refreshing and ideal on warm London afternoons.

Where To Stay In London

Planning a matcha-fuelled weekend in London? Make Generator London your base and stay within easy reach of Soho, Covent Garden, King’s Cross and Shoreditch, some of the city’s best areas for viral cafés, food spots and late-night plans.

  • Central location: Easy access to London’s top matcha cafés and neighbourhoods.
  • Social atmosphere: Perfect if you’re travelling with friends or meeting people along the way.
  • Late night London: Stay close to bars, restaurants and after-dark plans once the café crawl is done.
  • Great value stays: Spend less on your bed and more on your matcha order.

From iced strawberry matchas to Shoreditch café hopping, Generator London keeps you close to the city’s best bits.

Viral Matcha In London FAQs

Planning your London matcha crawl? Here’s what to know before you go.

What is the most viral matcha drink in London?

Strawberry matcha is one of the biggest viral orders right now, with pistachio matcha, iced vanilla matcha and coconut matcha also appearing across TikTok and Instagram café guides.

Where can I find viral matcha cafés in London?

Soho, Covent Garden, King’s Cross and Shoreditch are some of the best areas to start. Popular stops include Jenki, How Matcha, Sontag, Matchado, Blank Street and Katsute100.

Which cafés are best for strawberry matcha?

Jenki and Matchado are two of London’s most popular places for strawberry matcha, especially if you’re looking for colourful layered drinks with a viral feel.

Is matcha popular in London?

Yes. Matcha has become one of London’s biggest café trends, with everything from traditional ceremonial-grade drinks to sweet iced matcha combinations appearing across the city.

Where should I stay for a London café weekend?

Generator London is a great base for a café-focused city break, with easy access to Soho, Covent Garden, Shoreditch and King’s Cross, some of London’s best areas for viral cafés, brunch spots and trending food experiences.

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