Meet the #GenFamily — a wild mix of creators, athletes, artists, and thrill-chasers who turn real life into main character moments.
They jump out of planes, shred skateparks, drop beats on international stages, and tell stories through ink, sound, movement, and style. Each one brings something totally unique — but they’ve all got one thing in common: they live bold, and they live Generator.
Inspired? You might just be next — scroll down and let’s make it official.
Alex splits his time between freestyle skiing and underground music. From podcasting with pros to spinning sets on five continents, his creativity knows no bounds. He’s also the founder of Bögen Radio, spotlighting fresh talent from global music scenes.
Aiko, a rising star in music, captivates with her powerful vocals and unique sound. From stage to studio, her raw emotion and style make her a standout artist. Aiko’s dynamic performances and reflective lyrics showcase her undeniable talent.
Embracing base jumping and skydiving, Nicholas Scalabrino's global odyssey defies limits with 17,000+ skydives and 1,000+ base jumps. His mark at China's 'World Wingsuit League' is legendary, making air and water alike his boundless playground.
Skater, artist, and all-around adventurer, Ema’s always on the move—exploring Italy, hitting up skate spots, and living for new experiences. With her fun vibe and love for travel, she’s the perfect fit for the Generator crew.
Alisa Fessl, a skateboarding sensation, has dominated international competitions since 2016. In 2020, she joined the Austrian police as a pro athlete. Her highlight? Winning the Red Bull Skateburg in 2023. Her goal now? The 2024 Olympics in Paris.
Jacob Thiem, a 23-year-old BMX prodigy, excels globally. Representing the USA at World Championships, triumphs across Europe, and XGames participation showcase his relentless pursuit. Eyes set on 2024 Paris and 2028 Los Angeles Olympics.
Charlie Ray, the maestro behind the beats, is leaving an indelible mark on stages at Ultra Music Fest and Dreamfields Mexico. With shoutouts from luminaries Martin Garrix and Tiesto, he's the sonic trailblazer defining the pulse of 2023's musical landscape.
From the Netherlands to Stockholm, Anouk Soedito's artistic journey paints tales on willing skin. Her tattoo machine weaves vibrant designs, crafting captivating stories that blend imagination, art, and fashion in an inked narrative.
Tell us who you are, what you do, and why you belong in the #GenFamily. We’re watching 👀
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